Client Gift | Floral Hoodie
I designed a custom illustration for 2A Consulting's 2022 client gift. With the direction of centering the design around growth and abundance, I introduced a linocut-inspired floral direction. Gradually that was refined into a more minimal, abstract composition, resulting in a cut-paper–like design featuring a sun and plant motifs.
The final illustration was produced as a hoodie in two colorways—“Blueberry” (purple on navy) and “Tomato” (peach on bright red). The design was later extended into a second run of tie-dye long-sleeve shirts.
Alternative Concept