CLIENT
Thomson Reuters
PROJECT
Agentic AI 101 Ebook (9-pages)
Thomson Reuters
PROJECT
Agentic AI 101 Ebook (9-pages)
AGENCY
2A Consulting
2A Consulting
AUDIENCE
Business professionals exploring AI adoption
Business professionals exploring AI adoption
Designed a 9-page ebook introducing agentic AI, translating an emerging concept into an accessible, structured resource aligned with Thomson Reuters’ brand.
Challenge
The content needed to introduce a new category of AI to a broad audience, making it approachable without oversimplifying. There was no existing template, and limited precedent for long-form content within the brand.
The content needed to introduce a new category of AI to a broad audience, making it approachable without oversimplifying. There was no existing template, and limited precedent for long-form content within the brand.
Approach & Role
Established a foundation for future long-form content, creating an entry point into agentic AI and supporting broader CoCounsel awareness.
I designed the ebook from the ground up, building a layout system that supported explanatory content while keeping the reading experience open and easy to follow. I worked closely with a writer to shape pacing and hierarchy, guiding readers through foundational concepts and practical applications.
I created diagrams and visual elements to support key ideas, helping ground more abstract concepts while maintaining consistency with the broader brand.
ImpactEstablished a foundation for future long-form content, creating an entry point into agentic AI and supporting broader CoCounsel awareness.
Legal Deep Research Whitepaper
Product & Research
CLIENT
Thomson Reuters
PROJECT
Deep Research in CoCounsel Whitepaper (11-pages)
Thomson Reuters
PROJECT
Deep Research in CoCounsel Whitepaper (11-pages)
AGENCY
2A Consulting
2A Consulting
AUDIENCE
Legal professionals and research-focused practitioners
Legal professionals and research-focused practitioners
Designed an 11-page whitepaper introducing Deep Research within CoCounsel Legal, positioning the product as a trusted solution for high-stakes legal research.
Challenge
The content needed to address skepticism around AI in legal workflows, reinforcing accuracy, trust, and professional responsibility. It also required presenting detailed product capabilities in a format that felt authoritative and grounded.
The content needed to address skepticism around AI in legal workflows, reinforcing accuracy, trust, and professional responsibility. It also required presenting detailed product capabilities in a format that felt authoritative and grounded.
Approach & Role
I designed the whitepaper from scratch, building a layout system suited to more text-heavy, structured content. The design leans restrained, reflecting the need for credibility in a legal context.
I organized the material into a clear progression, using diagrams, comparisons, and checklists to support key points and make the content easier to navigate. The result focuses on structure and readability while staying aligned with Thomson Reuters’ brand.
Impact
Delivered a polished, product-focused whitepaper that supported CoCounsel positioning and established a repeatable framework for future whitepapers.
Delivered a polished, product-focused whitepaper that supported CoCounsel positioning and established a repeatable framework for future whitepapers.
Work shown includes projects completed as part of my role at 2A Consulting. All client work is presented for portfolio purposes only and remains the property of the respective clients.